The Way We See The Problem Is The Problem

The Way We See The Problem Is The Problem

I’m guessing you’ve heard this Stephen Covey quote before. Do you agree with it? What if I told you that there are clubs that are breaking company sales records? What if I told you there are clubs that did better revenue and profits in 2020 than they did in 2019?...

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Do You Operate Your Gym with a Sense of Urgency?

Do You Operate Your Gym with a Sense of Urgency?

A quick check showing the definition of urgency to be; 1) to act promptly; 2) act with intention to make things happen; 3) doing what needs to be done immediately. So, here’s what I see frequently in gyms…many time there are lots of good things going on but the...

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Health Club Employee Management

Health Club Employee Management

Reposted from www.abcfinancial.com Every two interactions a member has with fitness staff in a given month results in one extra visit from that member the following month. It is essential to understand the correlation between employee turnover and member retention....

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Introduction to the Health Club Industry

Introduction to the Health Club Industry

Reposted from www.abcfinancial.com Health Club and Fitness industry revenue is expected to reach $32.9 billion by 2020. Although the industry is trending towards growth, many health club owners still struggle to make a profit. Payment issues, member and employee...

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Networking Groups Can Help Market Your Gym on a Budget

Networking Groups Can Help Market Your Gym on a Budget

I have been involved with networking groups for quite sometime. The results are always eye-opening. I participate not only for my business but also to bring value to my client base. Here is a sampling of what has come my way: new clients, a website copywriter, experts...

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Why Your Business Needs Text Messaging

Why Your Business Needs Text Messaging

Reposted from www.textmunication.com Read on to explore reasons on why your business needs text messaging in its marketing mix arsenal. We live in a customer-centric world. Retaining clients is as important as bringing in new clients. New clients are hard to find and...

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How to Improve Sales at Your Fitness Center

How to Improve Sales at Your Fitness Center

Owning a fitness center or gym can be a great investment and career choice as they can be very profitable in all economies. While a fitness center can be successful and profitable, it does count on sales and other efforts to drive enrollment and overall revenue. I...

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Why The Customer Always Matters Most

Why The Customer Always Matters Most

Reposted from www.abcfinancial.com I like facts. When you read, according to a 2017 American Express survey, that 7 out of 10 U.S. consumers spend more money to do business with a company that delivers great service it should get your attention. But there’s more;...

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How to Handle Fitness Member Delinquency

How to Handle Fitness Member Delinquency

Reposted from www.abcfinancial.com The topic of fitness member delinquencies is like a tug-of-war. As gym owners and managers, you know that member dues are critical to the revenue stream of the business, but how can you approach the situation to ensure that members...

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5 Things to Consider Before Owning a Gym

5 Things to Consider Before Owning a Gym

Reposted from www.abcfinancial.com Congratulations, you’ve decided you are ready to become a gym owner. The global fitness and health club industry generates more than $80 billion in annual revenue. However, just because the market is great does not mean you should...

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How to Create a Sales Culture in your Gym

How to Create a Sales Culture in your Gym

When a gym commits to creating a sales culture in order to increase sales and profits, there are some fundamental rules that should be the foundation of any successful implementation. Once these rules are established other items can be addressed as the health club...

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So, You Want to Be a Successful Gym Owner?

So, You Want to Be a Successful Gym Owner?

Let’s start with these simple questions As with anything that has an upside, there will be risk. You can’t avoid it. However, you can help mitigate this risk with proper planning and preparation and surrounding yourself with industry experts. A place we always like to...

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Why Use a Health Club Consultant, Coach or Mentor

Why Use a Health Club Consultant, Coach or Mentor

Why Use a Health Club Consultant, Coach or Mentor? Isolation Directors of health clubs and owners in particular, may be gregarious and confident, but they can also be very isolated. There are not many people to whom they can turn for help, often no one in their own...

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