For years I’ve posted a short motivational message on Facebook in the morning — something about habits, sales, taking care of members, just getting up and going again. I call it Starting at Zero, because every day we are.
A lot of you have told me those messages are part of your morning, and some of you have told me you go looking for them. A social feed is a poor place to keep something you use every day, so I put them in an app.
The Jim Thomas app is free. Open it and the day’s Starting at Zero message is the first thing you see. Behind it are my articles, videos, and infographics — the operating material I publish for gym owners, gathered in one place instead of scattered across feeds. There’s even a way to ask me a question right from the app.
There’s no account to set up, no password, and nothing for sale inside it. It’s simply my material in a place I control, on your phone, where a feed can’t bury it.
Get it here: https://app.fmconsulting.net
Open the link on your phone and choose “Add to Home Screen” (Android: the ⋮ menu in Chrome · iPhone: the Share button in Safari). It takes seconds. Tomorrow morning it will be sitting there waiting for you.
Every day we’re starting at zero. Start it with a message that’s on your side.
— Jim Thomas
Fitness Management & Consulting
Need help building systems, improving your facility, or turning around your gym business? Contact Jim here.
Contact us today. Book a free strategy session: https://www.fmconsulting.net/free-strategy-session/ | Call 214-629-7223 | jthomas@fmconsulting.net
Join the Community
You’re officially invited to join the Gym Owners Business Development, Consulting & Broker Network — a community built specifically for fitness professionals who want to operate smarter, grow faster, and stay ahead of the curve. Join here: https://www.facebook.com/groups/gymownersbusinessdevelopment
AI Automation: Maximize Your Digital Real Estate with MaxMembers.ai
Transform your gym’s app into a 24/7 revenue engine. https://maxmembers.ai | Call 214-629-7223 | jthomas@fmconsulting.net
Gym Funding Options
Up to $500K with no restrictions on use and unsecured. Same-day pre-approval and funding within 10 days. No cost to apply. See if you pre-qualify: https://www.fmconsulting.net/gym-financing-prequal/ | Call 214-629-7223 or jthomas@fmconsulting.net
Gym Buy/Sell Brokerage and M&A Exit Strategy
Selling a gym is more than a transfer of assets; it is about justifying your EBITDA multiples. With 35+ years of brokerage experience, we position you to exit at peak value. Browse gyms for sale or talk about selling yours: https://www.fmconsulting.net/gymsforsale/ | Call 214-629-7223 or jthomas@fmconsulting.net
Gym Software
Billing, lead management, and automated member lifecycle tracking. https://GymBusinessManager.com
Turnaround Consulting & Expert Witness Support
Reclaim your lifestyle with expert operational analysis. Whether you are facing declining sales or starting from scratch, our month-to-month consulting provides the strategic “how-to” you need. Call 214-629-7223 or jthomas@fmconsulting.net
Jim Thomas On Demand
My complete training vault: 599 audio lessons, 84 hours, in my own voice — membership sales, marketing, management, turnarounds, and buying and selling gyms. Your first 30 days are free, then $39/month, month-to-month. Start here: https://www.fmconsulting.net/on-demand/
Gym Genius Courses
Structured online courses for gym owners and their teams — startups, sales training, turnarounds, and owner mindset — with quizzes and a passing standard, $297 per course: https://www.fmconsulting.net/courses/
Free Tool: Gym Member Churn Calculator
Most owners know their member count. Fewer know what churn is quietly costing them every month. Run your numbers in about a minute, free: https://www.fmconsulting.net/gym-churn-calculator/
Work With Jim
Consulting is $599/month, month-to-month. No long-term contract. Start with a free strategy session: https://www.fmconsulting.net/free-strategy-session/ | Call 214-629-7223
Free Tools for Gym Owners
Free Gym Startup Bundle — the startup playbook, free right now.
Free calculators: Gym Churn · Gym Valuation · Member Lifetime Value · Cost of Empty Space
Want Jim to look at your numbers? Book a free strategy session.
Free Tools for Gym Owners
Free Gym Startup Bundle — the startup playbook, free right now.
Free calculators: Gym Churn · Gym Valuation · Member Lifetime Value · Cost of Empty Space
Want Jim to look at your numbers? Book a free strategy session.
