I get asked all the time what software gym owners should actually use. These are the two companies I trust enough to put my name behind. They’re sponsors of my work — and I only recommend tools I’d tell a consulting client to buy.
MaxMembers.ai — AI-Powered Member Growth
An AI growth platform built specifically for gyms. It handles the three things most gyms struggle with: generating leads, converting them, and keeping members from quitting.
- “Max,” their AI agent, responds to new inquiries in seconds — you win the first-responder advantage every time
- The Free Community Membership funnel turns casual visitors into a warm marketing list
- Predictive retention flags members who are losing interest before they cancel
- Turns your gym’s app into a point of sale — day passes, supplements, event tickets
If you’re losing leads to slow follow-up, this is the fix.
See what MaxMembers.ai can do →
Gym Business Manager — All-in-One Gym Software
Handles the operational side: memberships, billing, scheduling, and 24/7 door access in one system.
- Membership and payment management with a built-in surcharge feature — stop eating processing fees
- 24/7 secure door access with key fobs, PINs, or mobile
- Trainer and member portals with online scheduling and automated reminders
- Known for strong, real-human support
If your current software is nickel-and-diming you, get a free analysis of your plan: email Bill Matthews at bill@gymbusinessmanager.com or call 205-902-1318.
Visit Gym Business Manager →
Disclosure: MaxMembers.ai and Gym Business Manager sponsor my content. I recommend them because they work — not just because they pay.
Want help putting the right systems in your gym?
I work with gym owners for $599/month, flat, month-to-month, no long-term contract.
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