By: Jim Thomas Conducting a gym turnaround is all about reversing a gym’s decline and restoring stability to the business of the gym. There are some key factors that will help determine if your gym is a good candidate for a successful turnaround. Here are some...
Making the decision to start your own gym is an exciting moment, but now comes the hard part: figuring out exactly how you are going to make your dream a reality. The good news is that you don't have to navigate the waters of gym ownership alone. Here are some ways...
With the media's focus on obesity, could society's obsession with fitness and health be far behind? That sound you hear is business opportunity knocking at the door. Like any business, success awaits some. If you own a fitness club, you know that. However, unless...
You know the gym scene in and out as a customer, you have some business background, and you have the motivation and cash to start your own gym. While it might seem like you have the basics down, make sure you really know what you're getting yourself into so you don't...
Whether you're just starting out or have owned your gym for years, you can always find ways to boost your fitness club's sales. Here are some ideas to keep in mind to increase sales and improve your clients' experience: It's not all membership sales Yes, memberships...
In the digital age, fitness centers can utilize online marketing to grow their business. Understanding social media and encouraging your members to interact with you both online and in person can help your gym stand out among the competition. Here are 5 ideas for...
There are a lot of factors to take into account for your new gym start up, including the type of facility you're opening. CrossFit has quickly taken over gyms nationwide as more and more people are getting hooked on not just the intense WODs but the community that...
