Growing a Fitness Club, 24/7

Finally – a powerful resource and learning tool that removes the roadblocks for a club owner who simply can’t find the time for classroom training or onsite consulting. Recently launched as part of the ever-expanding Fitness Management & Consulting, Jim Thomas On Demand delivers an accessible online training platform for club owners seeking to improve their membership sales and even turn around their clubs.

Club owners subscribing to the affordable membership offered by Jim Thomas On Demand can listen in on clips from Thomas’ intensive, energetic sales training courses for amping up gym memberships as well as dozens more valuable tips on successful club ownership. On Demand subscribers can also plug into more than 600 articles, audio and video training modules, forms, training manual how-to’s and more.

“Our On Demand offering is particularly beneficial for smaller clubs that can’t hold regular sales trainings due to lack of hours in the day, funds, or the ability to pull sales staff out of the club for an extended time,” says Thomas. “Club associates can simply access the specific modules online as requested by the owner, listen and learn, and put the enhanced sales techniques into play right away.”

With the same magnetic appeal of Fitness Management & Consulting, Jim Thomas On Demand also captures club owners from across the globe who want to improve their businesses with a less hands-on approach typically delivered to clients.

Can growing a fitness club really be so convenient? “It is, with the right people and processes in place,” says Thomas, “Consistency is key. Even if you believe your club is performing well, there’s always room for improvement and more profitability.” In order to reap the most benefits from the platform, Thomas recommends daily viewing or listening to one sales meeting or three to five consulting modules such as these:

  • Learning the KPIs of a fitness club
  • Best methods of collecting referrals
  • The three biggest challenges faced by gyms
  • How to market personal training, programs and classes

Upcoming enhancements for Jim Thomas On Demand include adding preferred vendors’ video and audio content, as well as an “I Want to Learn” option to subscribers to receive customized training modules straight from Thomas himself.

About Jim Thomas’ Fitness Management & Consulting

Fitness Management & Consulting is a firm specializing in health club business consulting, turnarounds, new club start ups without franchisee fees, and sales training.  Its founder, Jim Thomas, has over 25 years experience in all aspects of health club sales, club ownership and management. Fitness Management & Consulting is a privately held company based in Dallas, Texas. For more information on Fitness Management & Consulting, please visit or


Media Contacts:

Fitness Management & Consulting

Skype: jtmanagement



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