Score Your Gym Business:
5 = Strongly Agree, 4 = Agree, 3= Sometimes, 2 = Disagree 1= Strongly Disagree
_______1. We have enough cash to pay bills, pay employees, pay myself and invest in improvements.
_______2. We have a clear competitive edge so that competition is NOT stopping us from growing.
_______3. Both my family and I think that I have a pretty good work-family balance.
_______4. I truly enjoy my business and the work I do.
_______5. We solve problems well and rarely resort to fire fighting.
_______6. The business is making real progress in getting organized and systematized.
_______7. I am taking care of my health and staying energized.
_______8. I have a group of business peers who I can turn to for advice and support in a crises.
_______9. I have a strong group of business peers to help me work through important business decisions.
_______10. I am investing enough in my retirement funds.
_______11. I have regular time away from day to day work to work ‘on’ my business vs. ‘in’ it.
_______12. I have good ways to compare my business to others and learn how to be better.
_______13. The business has a track record of growing revenue and increasing profitability.
_______14. We implement new ideas and changes quite successfully.
_______15. I have managers who are stars individually and as a team.
_______16. I know what key performance indicators to watch and how to manage with them.
_______17. We have a strong plan for the next 3-5 years and a high commitment from all.
_______18. I am able to recruit and retain key employees.
_______19. We are strong in operations and sales.
_______20. My work effort uses my talent and passion for the best contribution to the business.
Analyzing Your Assessment
Specific numbers are less important than the pattern of the items which are scored low. Look at these low items and search for a pattern or two. Such as:
Pattern Name Key Items
Competitive Position 2, 1, 19
Improvement 5, 6, 11, 12, 14, 19
Leadership Direction 8, 9, 17, 20
People Management 15, 18
Performance Financial 1, 13, 16
Personal 3, 4, 7, 10
Sales 1, 2, 13, 19
Great companies fix the root cause, not just the bandaid. Here are some comments on your total score.
| 90 to 100 | Great health now and strong foundation for the future. Look carefully at any time scored a 3 or lower and address it. |
| 80 to 89 | Healthy. Look at the items you scored lowest. Do you see any patterns like low scores on the personal items or the longer term items. Do you have a program in place to address the low scored items? |
| 70 to 79 | This is getting into the marginal health area. The business might feel okay, but actually be sick. You probably have the resources to make a strong drive towards improved health, but you must begin a serious improvement effort to prevent further sliding. |
| 41 to 69 | The business is sick and most likely feels sick unless you are in denial. A serious review of the business based on what you scored low is in order. Do you as owner have the energy and faith to turn the business around? |
| 40 and lower | The business does not sound healthy and life may be very challenging for you as the owner. Some serous and immediate actions are needed. At these scores the business is sick and it feels sick. |
Professional Gym Consulting services have been proven effective in addressing and improving all items in this assessment. jthomas@fmconsulting.net or WhatsApp @ 214-629-7223.
Click here for more details on financing options or call 214-629-7223 or email jthomas@fmconsulting.net for more information. Or, apply now.
If your fitness business is in need of a turnaround, a boost in sales, or a fresh marketing approach, we’re here to help. We offer a free initial consultation to discuss your specific situation and explore how our expertise can make a difference. Don’t hesitate to reach out to Jim Thomas at 214-629-7223 or find valuable insights on YouTube.
An Outsourced CEO, Turnaround Expert and Author, Jim Thomas is the founder and president of FMC USA Inc., a management consulting, turnaround, financing and brokerage firm specializing in the leisure services industry. With more than 25 years of experience owning, operating and managing facilities of all sizes, Thomas lectures and delivers seminars, webinars and workshops across the globe on the practical skills required to successfully overcome obscurity, improve gym sales, build teamwork and market fitness programs and products. Visit his Web site at: www.fmconsulting.net or www.youtube.com/gymconsultant.
