Dear Club Owner, Hello. My name is Jim Thomas. I have been teaching many of you how to consistently shorten the learning curve and improve bottom-line profitability Yes, over the last 25 years I have taught 1,000’s of you how to survive in the fitness business. How do...
Preparing Your Gym for a Comeback
As of this writing many gyms across the USA are slowing beginning to relaunch their business and others will be conducting a relaunch in the coming weeks. One thing for sure, we’re not going back to the same place we left a few weeks ago. It’s a different marketplace...
a message from Jim Thomas
While all of us in the gym business settle in and wait for the pandemic to pass, we need to recognize that this could end up being a significant opportunity for your gym if you choose to expand and advance into the market place. But, it will require work. Don’t just...
How to Improve Sales at Your Fitness Center
Owning a fitness center or gym can be a great investment and career choice as they can be very profitable in all economies. While a fitness center can be successful and profitable, it does count on sales and other efforts to drive enrollment and overall revenue. I...
Tedious Gym Management Tasks that Can Be Automated
Reposted from www.abcfinancial.com There is no longer the time nor the place for tedious, manual tasks involved in managing your gym; automation is taking its place. Time is too valuable to waste, and with the industry growing at 3% annually, integrating efficiency...
How to Price for Long-Term Gym Member Retention
Reposted from www.abcfinancial.com Pricing your products and services is not as easy as it might first seem. You have to choose a price that is sustainable for your business operations so your gym can continue to thrive. However, use caution: the price you choose...
3 Important Things to Look for in Fitness Club Help
Running a fitness club is like running any other business. And in any business, there is one element which is of utmost importance—the people. Your employees need to be hired with care because they're going to influence the impression that your fitness club makes on...
Enthusiasm and Practicality: The Two Elements of a Fitness Center Business Plan
In general, you see that people who are passionate about fitness start fitness centers. This gives them the option of sharing something that they feel enthusiastic about with other people. And it's true that you can't run a business unless you're passionate and...
How a Consultant Can Help You Evaluate and Diversify/Specialize Your Fitness Center
Nowadays, a lot of businesses work with consultants. This is a great option because a consultant has a lot of specialized knowledge about certain fields and you can benefit from this knowledge. At the same time, you don't need to keep a consultant on your payroll...