From Raw Recruits to Ready Rockets: Building a Dream Team with Your Own Training Camp

Gym Owners, are endless onboarding headaches draining your energy? Tired of wasting time training staff from scratch? Here’s a high-impact, low-cost strategy to cultivate a high-performing team ready to hit the ground running: The Gym Staff Training Camp!

Step 1: Cast a Wide Net:

  • Run targeted ads: Seek membership sales professionals, personal trainers, and other key personnel.
  • Open invitation: Invite all applicants to attend a free four-day training camp.

Step 2: Whittle Down the Pack:

  • Expect attrition: Some won’t show or self-select out. This is a good thing!
  • Strategic evaluation: Identify those who might benefit from delaying their start and suggest attending the next training camp.

Step 3: The Training Camp Advantage:

  • Expert Instructors: Utilize your best managers and salespeople as trainers! This hones their training skills and fosters a leadership pipeline.
  • Actionable Agenda: Cover essential skills like software usage, referral generation, phone etiquette, giving tours, and closing sales.
  • Real-World Scenarios: Simulate real-life situations to develop confidence and problem-solving abilities.

What You Get:

  • Reduced Ramp-Up Time: New hires are equipped and empowered from day one, minimizing the onboarding burden.
  • Improved Staff Quality: By selecting the most dedicated and engaged individuals, you elevate your team’s overall performance.
  • Enhanced Staff Development: Your existing top performers hone their training skills, fostering a culture of learning and growth.
  • Motivated New Hires: Those who graduate the camp are enthusiastic and eager to prove themselves, creating a positive energy boost.

Bonus Tip: Reward Top Performers: If you have multiple gyms, offer the “first pick” of new hires to the location needing the most support. This incentivizes excellence in the training camp.

The Gym Staff Training Camp isn’t just about filling positions, it’s about building a winning team. By investing in your staff’s development, you invest in the long-term success of your gym. So, are you ready to launch your next generation of gym superstars? Sign up for the Gym Staff Training Camp today! Contact Jim here.

Click here for more details on financing options or call 214-629-7223 or email for more information. Or, apply now.

Click here for gym owner or personal trainer insurance options. Click here Gym Success Simplified

If your fitness business is in need of a turnaround, a boost in sales, or a fresh marketing approach, we’re here to help. We offer a free initial consultation to discuss your specific situation and explore how our expertise can make a difference. Don’t hesitate to reach out to Jim Thomas at 214-629-7223 or find valuable insights on YouTubeFollow me on LinkedIn

An Outsourced CEO, Turnaround Expert and Author, Jim Thomas is the founder and president of FMC USA Inc., a management consulting, turnaround, financing  and brokerage firm specializing in the leisure services industry. With more than 25 years of experience owning, operating and managing facilities of all sizes, Thomas lectures and delivers seminars, webinars and workshops across the globe on the practical skills required to successfully overcome obscurity, improve gym sales, build teamwork and market fitness programs and products. Visit his Web site at: or

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