The reason those big corporate gyms can spend so much money on advertising and marketing without seeing an immediate benefit is because of deep corporate pockets. Most independent gym owners don’t have that, so they’re stuck trying to invest their own personal money into marketing, and they don’t even have the funds to actually operate the gym. But there is a way out of that vicious circle.
MEMBER-FINANCED NEW SALES
1.CREATE HIGH-TICKET FRONT-END SERVICES (perhaps a $4,000 personal training package, including supplements and meal planning package and allow your customer the chance to finance it)
2. MAKE MORE MONEY ON FRONT-END SALES THAN YOU SPEND ON LEAD COST/ADS.
This is called negative member/customer acquisition cost. You MAKE MONEY getting more customers.
- More Customers
- Increased Revenue
- Hassle Free Payment Plan
- Insured Payments
If you would like to offer insured payment financing for high end personal training sales (or similar) and have your customer cover your marketing, click here for a no obligation application to see if you qualify.